Cost-Effective Marketing

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mac Search Engine Marketing

Search engine marketing is the process of acquiring quality inbound links to your website to rank higher in the search engines and have more visitors to your website. Inbound links are the number one criteria search engines use to gauge which websites are the authority on any given topic. It helps to think of it as online public relations. Internet Marketing Advantage offers a number of services to achieve higher rankings.


Many online marketing companies use the terms search engine marketing and search engine optimization interchangeably. At IMA we define SEM as the process of promoting your website on websites other than yours. We define SEO as the process of structuring the information on your website so it is search engine friendly. All of our websites include SEO.